1. Introduction

VIVA USA INC (“Company,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Data Privacy Policy explains how we collect, use, store, share, and protect your data when you use our cloud-based software services (“Services”) – STARS (Supplier Tracking and Reporting System) portal.

2. Information We Collect

• User-Provided Information
  • Account registration details (name, email address, company name, phone number, tax ID etc.)
  • Communications, support queries, and feedback
• Automatically Collected Information
  • Log data (IP address, browser type, timestamps, etc.)
  • Device information and identifiers
  • Usage data (page views, feature interactions, etc.)
  • Cookies and tracking technologies (for functionality and analytics)
• Third-Party Data
  • Information obtained from third-party integrations you enable

3. Purpose of Data Collection

We use collected information to:

• Provide and improve our services
• Authenticate users and ensure platform security
• Respond to inquiries and support requests
• Send service-related notifications
• Comply with legal obligations
• Perform analytics to enhance user experience

4. Legal Basis for Processing (If Applicable, e.g., CCPA/CPRA, GDPR)

We process personal data based on:

• Your consent
• Contractual necessity
• Legal obligations
• Legitimate business interests

5. Data Sharing and Disclosure

We do not sell your personal data. We may share your information with:

• Trusted third-party service providers (e.g., hosting, analytics, email)
• Legal authorities when required by law or court order
• Affiliated entities and business partners, with appropriate safeguards
• In connection with a business merger, acquisition, or sale

6. Data Retention

We retain personal data only as long as necessary to:

• Provide services
• Comply with legal, and regulatory requirements
• Resolve disputes and enforce agreements

7. International Data Transfers

If data is transferred outside of your jurisdiction, we ensure appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your data.

8. Your Rights

Depending on your location, you may have the following rights:

• Access, correct, or delete your personal data
• Object to or restrict data processing
• Withdraw consent (where processing is based on consent)
• Port your data to another service
• File a complaint with a supervisory authority

9. Security Measures

We implement industry-standard security measures, including:

• End-to-end encryption
• Secure authentication
• Regular vulnerability scans
• Data access restrictions
• Incident response protocols

10. Cookies and Tracking

We use cookies for essential functionality, analytics, and user preferences. You may manage cookie settings in your browser.

11. Children’s Privacy

Our Services are not intended for minors and we do not knowingly collect personal data from them.

12. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with a revised ‘Last Updated’ date. We encourage users to review this policy regularly.

13. Contact Us

For questions about this policy or to exercise your privacy rights, contact us at:

VIVA USA INC
3601 Algonquin Road, Suite 425,
Rolling Meadows, IL 60008
Email: support@starssmp.com
Phone: (877) 557 5258